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AAF Austin Virtual Speaker Series – Thriving in a Cookieless Future
May 18, 2021 @ 11:30 am - 12:30 pm Free
Grab your lunch and join us virtually Tuesday, May 18th at 11:30am-12:30pm CST. Register at link below.
AdTheorent’s VP of Key Accounts & Education, Isaiah Walsh, will lead us through a conversation on how machine learning is leveraged in advertising and a deep dive into the market movement towards the loss of third-party cookies and IDFAs.
This is a ‘real time’ discussion about privacy-preserving addressability solutions for new industry standards that is meant to be educational and advisory in its focus, addressing topics such as:
– The algorithms and mathematics being sourced across advertising campaigns
– How platforms are adapting to the new iOS update and a cookie-less future
– The identifiers that are used to associate users to audience profiles
Please send all your questions to email@example.com by May 12th to ensure we address what’s top of mind for you.
The first 25 registrants will receive an UberEats gift card to cover lunch courtesy of our sponsor, AdTheorent!
Tuesday, May 18, 2021, 11:30 AM CST – 12:30 PM CST