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Digital Marketing Manager

  • Full Time
  • Austin

Website ShakeWell Creative

ShakeWell Creative is in search of a Digital Marketing Manager

We are a fast-paced strategic creative agency in Austin, TX, expanding our digital department. We are looking for someone who can develop and manage robust, client-focused, digital marketing initiatives with an eye for high ROI and superb site metrics.

Responsibilities:

·     Develop, implement, and manage digital media strategies that align and further our clients’ goals

·     Manage, monitor, and optimize paid search and display programs

·     Develop, implement, and manage monthly social media campaigns, budgets and reporting

·     Develop compelling and SEO optimized content for digital ad campaigns, newsletters and websites, and monitor web traffic metrics to track success

·     Develop and implement customer journeys and conversion paths/points

·    Manage marketing automation and email marketing programs

·     Conduct social media audits to ensure best practices are being used

·     Work with the team on strategic planning

·     Conduct digital content audits and market research reports

·     Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

·     Assist account managers with planning documents as well as copy-driven communication efforts

·     Collaborate and communicate regularly with supervisor and account managers to create optimized digital experiences

·     Keep up with digital technology and marketing trends, as well as competitor trends and provide thought leadership and perspective for adoption where appropriate

 

Requirements:

·     A minimum of 5 years of experience in digital marketing

·     PPC AdWords Certified

·     Social media campaign experience

·     Online community building experience

·     Display marketing knowledge

·     SEO strategy and management experience

·     Ability to analyze and interpret Google Analytics – Google Analytics Certified preferred

·     Full knowledge of digital marketing tactics and best practices; B2B experience preferred

·     Marketing automation knowledge

·     Experience with Microsoft Office Suite

·     Incredible attention to detail

·     Excellent written and verbal communication skills

 

Preferred:

Familiarity with:

·     SEMRush

·     Moz

·     ReportingNinja

·     Google Data Studio

·     Marketo

·     HubSpot

·     Salesforce

 

Salary:

$60k-$70k

To apply for this job please visit www.indeed.com.

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